Global AdTech leadershipPeople · Platforms · Publisher growth

I lead teams that build and scale AdTech for global publishers.

I'm Carlos Bracho, an AdTech leader with 17+ years of experience guiding teams across platform development, programmatic operations, publisher monetization, and ad-stack transformation in Europe and the United States.

I connect people, technology, and commercial priorities—turning strategy into scalable solutions for brands including Axel Springer, POLITICO, and Business Insider.

• Agentic AdTech
• AdLib Platform
• Publisher Revenue Systems
• Global Ad Stack Transformation